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Website, Magazine & Bridal Show Advertising

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Website, Magazine & Bridal Show Advertising

Central Coast Bride is a progressive wedding marketing firm based on the Central Coast of California since the late 1990's. Our passion is twofold: to make wedding planning a less stressful, more joyful time for Brides and to help quality Wedding Vendors more efficiently connect with those Brides in need of their services. Brides want you, you want them. In essence, we are matchmakers!

At Central Coast Bride we live and breathe Central Coast Weddings. We understand our market. We understand our brides. Understanding media tools, the needs of the Brides and the needs of the Vendors has enabled us to create an extremely effective troika of products that successfully serve both our Bride and Vendor clients:

  • Our beautiful full-color hard copy Magazine
  • Our newly redesigned highly-functional Website
  • Our exciting upbeat Bridal Shows


Today's Brides have a lot more going on in their life than wedding planning. So our Magazine, Website and Bridal Shows are designed to help these busy women easily find everything they need with our proven easy to use wedding planning tools....each a veritable Wedding Mall for the Brides.

We live in a media-drenched world where it is important to direct your limited advertising dollars toward:

  • Products that stand out, that your niche audience will find
  • Products that focus your message specifically to your target audience
  • Products that provide powerful cutting-edge tools that your target audience needs


Our products deliver. We have an Advertiser retention rate of approximately 85 percent, which speaks volumes (to review some Client testimonials, scroll down). How do we accomplish this retention rate? It's simple: our approach works! And we can help you to attract more of the thousands of Central Coast Brides to Your Business too!  With our flexible a la carte advertising menu, you can advertise using one, two or all three of our highly targeted marketing products.

  • How will Brides find YOUR business?

In the sections below you will find most everything you need to know about advertising with Central Coast Bride. If you would like to skip ahead to a particular topic, here is the order of the remainder of this page:

  1. Website Advertising
  2. Magazine Advertising
  3. Bridal Show Advertising
  4. Sign Up for Email Updates
  5. Code for a Web Link Button

Website Advertising

Enjoy 24/7 Website Advertising on CentralCoastBride.com. Brides LOVE our website planning tools and use it in repeatedly in planning their wedding. Why? Because our entire Wedding Planning magazine (plus much more!) is reproduced on our website for today's Internet-Savvy Brides.

At CentralCoastBride.com, Brides have the tools they need to plan their wedding at their fingertips. These tools include easy access to hundreds of Local Wedding Vendors that they need for their big day. Central Coast Bride spends the marketing dollars necessary to ensure that Brides find our Website and as a result, they also find YOUR BUSINESS. Both Local Brides and Destination Brides find that CentralCoastBride.com is a great place to go to save time and minimize stress while planning every aspect of their wedding.

Please note that Magazine Advertisers receive a significant discount off of the standard booth price. Due to the low pricing of the Website-Only advertising, we are unable to extend this discount to Website-Only Advertisers.

Website Quality

Central Coast Bride's Website was completely redesigned in 2009. Although our existing Website had been extremely popular with the Brides, it was time to update the design and improve the functionality of our Wedding Planning Tools. Our new Website is easy to navigate and its tools are a breeze to use. The new design has allowed us to include many more beautiful photos, bringing more interest and color into the site. And best of all, finding Wedding Vendors is now easier than ever.  And Brides love it. Below is a testimonial from a 2007 Bride (more testimonials are available at the bottom of this page)

Thank you for your down loads, my Mom the computer wiz, she figured it out and we are planning away!!! Thanks for all your hard work to organize these worksheets. It has been a tremendous help. Signed - A more relaxed bride to be. Gisele January 2007

Website Statistics

  • Hits - average 52,000 hits per week, with a peak average of 67,000 hits per week
  • Visitors - average 450 visitors per day, with a peak average of 654 visitors per day

Website Advertising Options

  • Standard Website Listing
  • Silver Website Listing
  • Gold Website Listing
  • Banner Ad
  • Featured Wedding Venue
  • Featured Wedding Service

Website Advertising Rates & Contracts

What Next?

Check out the options on the Rate Sheet. Then complete the Contract and fax or mail it over to the address in the footer of the contract to get your Website Ad started. OR, you also have the ability to sign up for your Website Listing online. To do so, go to the top of any page and click "Advertiser" in the top right corner. Complete the Registration Form that pops up, and then enter your payment information on the next page. Your listing will be automatically generated and a password will be sent to your email address. You may then access your listing at any time to edit your information. Feel free to email with any questions to Info@CentralCoastBride.com.  (this is a very new feature. please let us know if you have any problems while signing up)

MAGAZINE ADVERTISING 

Reap the benefits of a Display Advertisement in Central Coast Bride 365 days a year. Your ad in Central Coast Bride works for you all year long (unlike a daily or weekly newspaper). Brides LOVE our Magazine and use it in planning their wedding. Why? Because our magazine has been written as a Wedding Planning Guide for the Brides, not simply a brochure filled with ads. We have honed the presentation of information in our Magazine for years so that using it is easy and intuitive for Brides. Plus Magazine Advertisers receive a significant discount off of the standard booth price.

Magazine Quality

Central Coast Bride is a beautifully designed high quality Magazine. It is produced on high quality glossy paper and it is full color throughout. Our unique 6.5 inches x 9.5 inch size is an eye-catcher. Plus this is a convenient purse-sized format so that the Brides can take it with them to their Vendor appointments.

The Business Index Directory and Facility Guide Directory in the back of each edition of our Magazines give Brides easy access to a summary each Advertiser's contact information.

Magazine Distribution

Central Coast Bride spends the marketing dollars necessary to ensure that Brides find our Magazine and as a result, they also find YOU!  Central Coast Bride magazine is published once per year and is redistributed throughout the year.

We have an extensive distribution network. It is distributed at all of our own Bridal Shows, at most other Bridal Shows, at our 180+ Advertisers, at most Bridal Shops, County Clerk Offices and Chambers of Commerce.

Magazine Advertising Options

San Luis Obispo / Northern Santa Barbara County Edition

  • Publication Date - This Edition is published Annually each September
  • Distribution - 10,000 copies distributed throughout the year in San Luis Obispo and northern Santa Barbara counties.
  • Price - Ad pricing starts at only $725 (for 1/4 page color display ad).
  • Advertising Window - We are accepting reservations from February 15, 2009 through May 15, 2009
  • Rate Sheet - Click here to download our Rate Sheet 
  • Ad Insertion Contract - Click here to download our Display Ad Insertion Order form 
     

Monterey / Santa Cruz Counties Edition

  • Publication Date - This Edition is published Annually each September
  • Distribution - 15,000 copies distributed throughout Monterey, Santa Cruz, and San Benito counties.
  • Price - Ad pricing starts at only $1075 (for 1/4 page color display ad).
  • Advertising Window - We are accepting reservations from February 15, 2009 through May 30, 2009
  • Rate Sheet - Click here to download our Rate Sheet. NOTE: 30% discount on ad pricing in this area.
  • Ad Insertion Contract - Click here to download our Display Ad Insertion Order form 

What Next?

If you would like to obtain an Advertisement in one of our Magazines, please review the options on the Rate Sheet of your preferred Edition. Then complete the Ad Insertion Contract and fax or mail it over to the address in the footer of the contract to get your Magazine Ad started. You can use this same contract to sign up for a Website Listing too.

If you have any questions that we can help you with, please send us an email at Info@CentralCoastBride.com or you can give us a call at 888-501-5757.

BRIDAL SHOW ADVERTISING

Central Coast Bride's exciting Bridal Shows create a unique opportunity for Wedding Vendors to connect with hundreds of brides face to face. We produce Bridal Shows in the cities of San Luis Obispo, Atascadero, Monterey and Santa Cruz.  Any business may participate in our Bridal Shows; however, Magazine Advertisers receive a significant discount off of the standard booth price.

Bridal Show Quality

Central Coast Bride Shows do NOT Disappoint! Our San Luis Obispo Bridal Shows have been a huge success for over 7 years. Large numbers of Brides attend from across the county attend, as well as Brides from surrounding counties, from the San Joaquin Valley, LA/Orange County area, the Bay Area, and a smattering of destination brides from across the country.

Attracting Brides

We attract the area brides with our blanket advertising campaign and our direct Emailing campaign. We accomplish our destination bride reach through our highly successful website, which averages between 47,000 and 62,000 hits per week! Our expos generally attract around 800 attendees (over 300 of these are brides). How do we ensure success? Well, we can't tell you all of our marketing tricks, but read some of our Client Testimonials (scroll down) to get a comfort zone about the level of committment we have toward our Bridal Shows. We pull out the stops when it comes to marketing for our clients.

How To Exhibit

All wedding service and product suppliers are welcome to have a booth at our faires. Current Central Coast Bride magazine advertisers receive a discount. You are welcome to sign up for the faire alone, or you may choose to advertise as well. Either way, we know that you will be very happy with this investment of your time and marketing dollars!

In the details below, there are links to the Registration Forms for each  Bridal Show.  You may complete a form and fax or mail it to us to register for the show.  Feel free to call or email over any questions you may have or if the form is not yet posted. Info@CentralCoastBride.com  We encourage you to register early because our faires sell out, usually between 4 to 6 weeks prior to the event (for the SLO Shows, it is around 3 months prior to the event). Also available below in the details about each show are the Show Layout, Exhibitor Instructions and Terms & Conditions.

While we do allow some booth sharing, though we strongly advise against it as it will significantly hamper your success. When sharing a booth, there is a booth share fee of $135 and Registration forms must be submitted for both companies who are sharing a booth. Any booth sharing done without going through the proper procedure may result in not being allowed into future shows. It is very important for a number of reasons that we know ALL of the businesses who will be in our show, both for their benefit and to ensure a proper layout of booths (ie, no similar businesses adjacent to or across from each other). For the following types of businesses, booth sharing is not allowed: Venues, DJs, Florists, Photographers, Rentals, Caterers.

Upcoming Bridal Shows (at a glance)

2010
- Sept. 12, 2010..............Monterey
- Oct. 17, 2010...............San Luis Obispo
- Oct. 24, 2010.............Santa Cruz

2011
- Feb. 27, 2011.....Monterey
- April 10, 2011....SLO
- Sept. 25, 2011...Monterey
- Oct. 9, 2011.......Santa Cruz
- Oct. 16, 2011.....SLO

September 12, 2010 - Monterey

September 12, 2010.......MONTEREY SPRING SHOW
Monterey, Monterey Conference Center
Sunday, September 12, 2010
Noon to 4:00

This will be the only Fall Bridal Show in Monterey and it will be a large show, with over 60 Wedding Exhibitors in attendance. With this large selection of Exhibitors, this Wedding Mall is a Must-Attend event for hundreds of area and destination Brides. Registration for this show is currently open.  We can hold your booth with a deposit of just $100, with full payment due by July 15th.

October 17, 2010 - San Luis Obispo

October 17, 2010.......SAN LUIS OBISPO FALL SHOW
San Luis Obispo, Madonna Inn - Alex Madonna Expo Center
Sunday, October 17, 2010
Noon to 4:00

This is the largest Fall Bridal Show on the Central Coast, with over 120 Wedding Exhibitors in attendance. This Wedding Mall has been a Must-Attend event for hundreds of area and destination Brides since 2003. Registration for this show is currently open.

As of February 11, 2010 this show was approxmiately 25% sold. This show does sell out quickly, so if you want to be in this show be sure to get your registration form and deposit in to us as soon as possible. We can hold your booth with a deposit of just $100, with full payment due by July 15th.  Note: We are sorry but for a number of reasons, we cannot allow booth sharing for Venues or Photographers at the SLO Show.

October 24, 2010 - Santa Cruz

October 24, 2010.....SANTA CRUZ FALL BRIDAL SHOW
Santa Cruz, Chaminade Resort & Spa
Sunday, October 24, 2010
1:00 to 5:00

This is the only Fall Bridal Show in Santa Cruz County. Plus with our large selection of Wedding Exhibitors, this Wedding Mall is a Must-Attend event for hundreds of area and destination Brides. Registration for this show is open. We can hold your booth with a deposit of just $100, with full payment due by July 15th.

  • 2010 Date - October 24, 2010
  • Registration Form
  • Terms and Conditions
  • Layout (coming soon)
  • Exhibitor Instructions (coming in September)
  • Draft Program
  • Postcard
  • Exhibitor Training Seminar (in August - date coming soon)
  • Info the Brides See (includes Draft Program, Draft Prize List, etc.) 
  • Parking Map 

All of our current Advertisers receive Email Notifications at important times (when our Advertising Period opens, Bridal Show registration opens, etc.)  Non Advertisers can also receive these Email Notifications. To have your email address added to our database, simply send us an email (Info@CentralCoastBride.com) and type "Add Me - Opportunity" in the subject line. We will send you occasional emails with information. (Don't worry, we do NOT sell our email database and we do not send tons of emails.)
 

Link Button to Central Coast Bride

Add prestige and legitimacy to your businesses website! When you become a Central Coast Bride advertiser, you can add our "Logo Link" Icon to your website. (coming soon) Click here to download the Icon graphic and the code you will need for this link to be included on your site. If you have any technical questions about adding the Icon to your website, please send us an email at Info@CentralCoastBride.com.